IDC announced tablet sales forecast for 2014. According to its calculations, the figure is 254.4 million units, whereas the previous forecast of figure was more – 260.9 million.
As one of the reasons why the projected figure called fablety, ie smart phones with a screen size of 5.5 inches and above. More and more people get phones with screens such an extent that they do not require additional tablet.
At the same time, IDC notes another reason – tablet owners are in no hurry to buy new models. This makes sense, because in the past few years, tablets have become so good that it makes no sense to update them more often than once every 2-3 years. For example, Google Nexus 7 or Samsung Galaxy Note 10.1 of the first generation are good enough for 2014, despite the fact that were issued in 2012. Course, now available in more “advanced” devices, but older models look quite well.
In other words, the tablet market begins to resemble the PC market, where consumers usually change their devices every 3 years or less. The only difference is that the PC market has declined steadily the past few years, while sales of the tablet while growing, but not so fast.
IDC predicts 12.1 percent growth of the tablet market in 2014 relative to 2013. This is certainly growth, but not the same as in 2013, when it was 51.8 percent compared to 2012 The Company believes that manufacturers will respond to the growth plates fabletov switching from small 7/8-dyuymovyh release tablets devices with larger screen sizes.