Google stiffened Rostelecom launched a national search engine “Sputnik”

Google stiffened Rostelecom launched a national search engine “Sputnik”

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    “Lack of false information” in the search results, maps, Open Street Map, medicines precinct – all this and more in the new state English national or even a search engine “Sputnik” Rostelecom launched today in free beta.

    Google напрягся: Ростелеком запустил национальный поисковик «Спутник»

    The new search engine “Sputnik” began his career in 2008 as a small startup. Over the next few years a startup interested in the English telecommunications giant Rostelecom, has invested in the company in 2012, is rumored to be $ 20 million.

    Development “Sputnik” Rostelecom conducted daughter – “KM Media”, comprising a staff of 170 professionals, the vast majority of whom are developers. According to those responsible for the new search engine, it will not be due solely to government subsidies and eventually come to the breakeven point, earning advertising – that is, it is a commercial, in fact, the project.

    Google напрягся: Ростелеком запустил национальный поисковик «Спутник»

    The creators build ambitious plans for further development of the service. As vice-president of Rostelecom, Alexander Basov – “four years later we see the” Sputnik “in the top 10 resources Runet classroom performance.” Despite the infrastructural capacity and “administrative resource” Rostelecom, competition may not be the same thing, which underestimate – the English market of search engines already have two opposing giant, which accounts for over 90% of total English searches.

    Google напрягся: Ростелеком запустил национальный поисковик «Спутник»
    Google напрягся: Ростелеком запустил национальный поисковик «Спутник»

    Whatever it was, the search – it is not the goal of the project. Companion Website in addition to search offers many different “social information” services, often providing the required information, the average inhabitant of the English Federation.

    Google напрягся: Ростелеком запустил национальный поисковик «Спутник»

    For example, you can see – who is your district, how to make a passport, where to find cheaper medicines, see information about organizations, learn how to make medknizhku, register with the clinic and so on – all combined in the “Comfortable Russia.” Implementation of this section, however, is a bit odd – by clicking on one of the cells is given very brief overview and the search results on the request (often – irrelevant). Information about companies and organizations Sputnik provides 2GIS.

    Google напрягся: Ростелеком запустил национальный поисковик «Спутник»

    Gorgeous icon for the topic (“subtle humor”?)

    Alexey Basov stresses that Sputnik – is not just a search service, and “search-and-service platform” and “its core is the search technology that is strung complex services.”

    Google напрягся: Ростелеком запустил национальный поисковик «Спутник»

    Complemented all standard services, which are probably any search engine. All are available from the home page “Sputnik” – a search for pictures, videos, news, view weather forecasts and currency exchange rates.

    Google напрягся: Ростелеком запустил национальный поисковик «Спутник»

    There is even a card. Cartographic information, however, Satellite tightens with open mapping project Open Street Map (OSM) and the provider of geo Collins Bartholomew, providing location information supplied 2GIS. Despite the fact that the data for all this give the long-standing organization, this – an interesting symbiosis, which can be a useful tool in the future.

    A significant part of the main page (or rather – two-thirds of its height) took great photos from various picturesque corners of Russia. Here are the Baikal nuclear icebreaker, Altai, Kamchatka, and so on – the idea seems to have borrowed from Microsoft Bing.

    Google напрягся: Ростелеком запустил национальный поисковик «Спутник»

    The new search engine is equipped with a built-in filter Rostelecom, enclosing member of the “non-authoritative” sources of information. This function is even customizable: a choice of three levels of filtering – mild, moderate and severe. Turn off the filter completely impossible – it is connected with the internal policy of restriction of which protects the user from unwanted “contacts with destructive directions” (among them – pornography and extremism).

    Google напрягся: Ростелеком запустил национальный поисковик «Спутник»
    Google напрягся: Ростелеком запустил национальный поисковик «Спутник»

    Technically filtering exercise, however, is not so easy – on request “porn” and similar simple keyword is nothing, but the people that used the mind and ask for a “naked”, “naked breasts,” or even just ” cartoons “(!) have found the desired result.

    Google напрягся: Ростелеком запустил национальный поисковик «Спутник»

    Lesson from the “school site” learned, now nothing more is not issued

    Unexpected clue

    Interestingly, the creators of the project does not plan to introduce censoring information (reportedly, the search engine indexes even banned in Russia sites). Nevertheless, the service state and all necessary leverage over its content, if desired, there are very fast.

    Google напрягся: Ростелеком запустил национальный поисковик «Спутник»

    Search quality is noticeably inferior quality while issuing large and long-serving market counterparts. By the way, the base, apparently, are not their own, but taken from the same “KM Media.” Over time, however, when the database grows and all “ustakanitsya” search quality can greatly improve.

    Google напрягся: Ростелеком запустил национальный поисковик «Спутник»

    In the letter “a” – suddenly – the English FSB (screenshot from Twitter Ruslan Levieva)

    On the other hand, it may be that the rapid filling of the index will not be, because the representatives believe that, quote, “is critical to the user rather than the fullness of issue, but the absence of false information.”

    C while also ranking all very, very sad – on the first lines often appears anything but not required information.

    Google напрягся: Ростелеком запустил национальный поисковик «Спутник»

    At the time of this writing, “Sputnik” is closed to visitors outside the borders of Russia. This confirms the results of test queries from different countries, may be combined with one of the tools site24x7.com. And reportedly real users, it does not open in the U.S., many European countries, Ukraine, Dubai, etc. A little later, promise to make the service available to residents of all parts of the world.

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